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Follow Up With Every Lead Instantly

Win more listings with faster, personalized outreach

In real estate, speed wins. SendMergeMail helps agents follow up with leads instantly, send personalized property updates to buyers, and nurture seller prospects - all from Google Sheets.

Start Free See how it works

Sound familiar?

The challenges you face

Leads going cold because you can't follow up fast enough

Manually sending property updates to dozens of buyers

Generic drip campaigns that feel impersonal

Losing listings to agents who respond faster

No time to nurture long-term seller prospects

The solution

How SendMergeMail helps

Instant follow-up with new leads while they're still hot

Personalized property alerts for each buyer's criteria

AI writes listing pitches tailored to each homeowner

Track which clients are engaging with your emails

Nurture hundreds of prospects without extra effort

Simple workflow

How it works

  1. Import your contacts - Add leads, buyers, and sellers to Google Sheets with their details and preferences.
  2. Set up your outreach - Tell AI about the property, the client's needs, or your market update. AI personalizes for each recipient.
  3. Send and track - Blast to your whole list or segment by buyer criteria. See who opens and clicks.
  4. Follow up on engagement - When a buyer clicks on a listing link, you know they're interested. Follow up immediately.

"I closed 3 extra deals last quarter just from faster lead follow-up. SendMergeMail paid for itself in the first week."

Jennifer L.
Real Estate Agent, Keller Williams

Frequently asked questions

Can I send property listings with images?
You can include property links in your emails that lead to full listings with images. Email images are tricky for deliverability, so we recommend linking to your website or MLS.
How do I segment buyers by criteria?
Use columns in your spreadsheet for price range, location, bedrooms, etc. Then filter and send to specific segments, or let AI mention their specific criteria in each email.
Can I schedule emails for optimal times?
Email scheduling is on our roadmap. For now, you can prepare campaigns in advance and send when you're ready.
Is this compliant with real estate regulations?
Yes. Emails include proper sender information and unsubscribe links. Always ensure you have permission to email your contacts.

Why Real Estate Agents Love SendMergeMail

In real estate, the first agent to respond usually wins. But you can't be glued to your phone 24/7, and you definitely can't write personalized emails to every lead.

SendMergeMail lets you respond to leads in minutes, not hours. And each response is personalized based on what they're looking for.

Perfect for:

  • New lead follow-up (buyers and sellers)
  • Just-listed and price-reduction announcements
  • Open house invitations
  • Market update newsletters
  • Past client check-ins and referral requests
  • Expired listing outreach

Ready to save hours every week?

Join thousands of real estate who use SendMergeMail to send personalized emails at scale.

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